Wicked Hair Salon is owned and operated by Pauline McGuirk-Penedo. Pauline has been hairdressing for over 30 years and has a deep understanding of the service industry.
Wicked Salon was born out of the idea that we can make a difference in this industry by delivering our clients a high level of service while providing a friendly and positive atmosphere at an affordable price. With our well educated and talented staff, we are able to provide each client with an exceptional overall experience.
Customer service is something we at Wicked Hair Salon feel very passionate about. Care of clients is the basis of success in all business. Respect, kindness, consideration all add up to confidence and loyalty. Lack of care leaves a client frustrated and upset. An upset client is not a repeat client. We opened Wicked Salon with the intent of always putting our clients first. When you choose to spend time at our salon, we owe you the best service possible.
I was born in Dublin Ireland. I knew from a very young age that I wanted to be a hairstylist. Every Saturday my mom would go for her weekly blow-dry, I would go with her. I looked forward to watching and listening to all the local women sitting under the massive hair dryers, all in a row, hair curled every which way, all gabbing about life, kids and things that make the world go round. I loved every minute of being there. I knew that one day it was going to be me that women, like these, would come to, not only to make them look their best but to be a part of their lives. The genuine camaraderie that I felt in that little salon was something I wanted to be a part of.
I emigrated from Ireland to Ontario in the summer of 1984 and took my first job with an Italian fellow who had as much passion for hair as I did. Learning the art of hairdressing is a long and often difficult process and I had many teachers along the way. None had as much influence on me as my first teacher who passed on to me, not only the art of hairdressing but the art of understanding people and effective communicating. To be a good hairstylist you have to care about people. You must offer the best service possible, be aware of your strengths and weaknesses and always be willing to listen to what it is a client is “trying to tell you”. Every client that you have the opportunity to work on should be valued and appreciated. They choose to come in and see you, in a world where we have so much choice. That is certainly something to be treasured.
With these principles and passion I founded Wicked Hair Salon in 2009. I love my job, I love our wonderful industry and in giving us the opportunity to service you, we hope to pass along to you the experience and expertise that we have spent years perfecting. We are still growing and learning every day. We would love you to come and be a part of our Wicked Family and maybe, just maybe, get a feeling of belonging to something wonderful.
Hi my name is Amanda, I have been in the industry since 2016 and recently joined the Wicked Salon Team . I decided to follow in my Oma's steps and become a hairstylist to carry the family tradtion. I love creating new cuts and styles for clients and revamping their look!
Favourite Pureology product? Hydrate Shampoo (because it smells so good)
Starting her hair career? November 2016
Where did you get your training? At Career School of Hair & Nails in Oshawa
Favourite movie? The Big Lebowski
Accomplishment you’re most proud of? Learning how to juggle
Who is your greatest inspiration? Miley Cyrus, because she's a badass
What song would you sing for your American Idol tryout? "I Want to Know What Love Is"
If you could have a super human power, what would it be? Be able to FLY!
Something you wish you were better at? Playing sports/being active
If you could go back in time to give your 10 year old self advice, what would it be? Don't sweat the small stuff!
Brooke has been a Stylist at Wicked since November 2016. She loves working with all hair types and colours, especially Blondes! Brooke strives to make every client feel valued and appreciated. What she enjoys most about being a part of the Wicked Salon team is working with creative, and talented people!
Favourite Pureology product? Perfect For Platinum Miracle Filler
Favourite food? Nachos and Chicken Wings!
Favourite movie? Anything Nicolas Sparks.
If you could go back in time to give your 10 year old self advice, what would it be? Save your money!!
When you’re not working, you are…? Playing with my dog, Timber!
If you could travel through time, where would you go? The 50’s so I could meet my grandparents when they were young
Accomplishment you’re most proud of? Buying my first house!
Pick 2 celebrities to be your parents? Blake Lively and Ryan Reynolds
Who is your greatest inspiration? My mom!
Carissa has been a part of the Wicked team since May 2010. She is educated in many L'Oreal colour courses as well Crisace Hair Extensions and Pureology products. She loves to provide clients with colour services that suit their specific needs and personal style. Carissa is always staying up-to-date on the latest colour trends and techniques and is Wicked Salon's L'Oreal Ambassador!
Starting her styling career? In September 2008
Favourite Food? Pizza
Favourite Book? Pride & Prejudice
Dream Vacation? Scotland
Favourite Pureology Product? Pureology Strength Cure Fabulous Lengths
If you could have dinner with anybody, who would it be? Laura (from our Bowmanville Salon)
Where did you get your training? At Career school of Hair and Nails
If you had $1 million, how would you spend it? Buy a house and invest the rest
Favourite day of the week? Saturday
After taking a course in high school, Courtney realized she wanted to become a hairstylist. While she was in hair dressing school, Courtney participated in styling competitions and placed in each one. She is educated in Crisace Hair Extensions and various colour lines including L'Oreal hair colour and products.
Starting her hair career? In September 2012
Favourite Movie? Step Brothers
Where did you get your training? At Career School of Hair & Nails
Accomplishment you’re most proud of? Graduating from College
Favourite Pureology Product? Hydrate Conditioner
Who is your greatest inspiration? My father
What song would you sing for your American Idol tryout? Friday Night - Eric Paslay
If you could have a super human power, what would it be: Flying
Something you wish you were better at? Speeling
If you could go back in time to give your 10 year old self advice, what would it be? Never give up.
Jennifer has been a part of the Wicked team since November 2015. She is educated in L'Oreal Pureology, barbering and balayage/ombre. She loves to provide clients with a trendy new look that has them leaving the salon feeling confident. She looks forward to learning and growing with the Wicked team!
Started career? 2009
Favorite movie? The Grinch
Favourite L'Oreal/Pureology product? Color Fanatic 21 Benefits
One think you couldn't live without? Family
What was your first job? Skating coach
Something you wish you were better at? Baking
If you could travel through time, where would you go? 10 years from now to see where I am in life
If you could go back in time to give your 10 year old self advice, what would it be? Listen to my mother
If you could have dinner with anybody, who would it be? Jason Statham
Who is your greatest inspiration? My mom
Katie has been a part of the Wicked team since October 2012. Katie specializes in bright blonde transformations and bridal up-dos. Katie loves being able to transform people’s hair and bring their ideas to life. She is inspired by the art of creation and is consistently growing in all aspects of her career.
Started her hair career? I attended Career School of Hair and Nails and graduated in 2009
Favourite L'Oreal/Pureology product? Color Fanatic 21 Benefits
Favourite food? Grilled cheese, fries and gravy
Dream vacation? Bora Bora
When you’re not working, you are… ? Home Decor / Organizing
What was your first job? A nanny
If you could have dinner with anybody, who would it be? Carrie Underwood
Accomplishment you’re most proud of? Trapezing / Becoming a mother
Laura has been a part of the Wicked team since moving to Canada in November 2010. Laura specializes in haircuts and providing her clients with a cut that is suitable for their individual style.
Started her hair career? In England in 2005 and then worked for a salon called Andrew Collinge
Favourite food? I food!
Favourite Pureology product? Hydrate Sheer, Shampoo and Conditioner
If you could have dinner with anybody, who would it be: 'The Rock'
Accomplishment you’re most proud of? Moving to Canada
If you could go back in time to give your 10 year old self advice, what would it be? Keep on, keeping on!
Who is your greatest inspiration? My mama
If you could travel through time, where would you go? The 80's baby!
If you could be someone else for a day, who would it be? Dalai Lama
Miranda joined the Wicked family in December 2012. Miranda specializes in cutting and coloring and loves giving clients a new look that make them feel great! She is constantly taking L’Oreal education classes to update her knowledge in cutting and coloring.
Favourite L'Oreal/Pureology product? Color Fanatic 21 Benefits
Started her hair career? I attended Marvel Beauty School in London Ontario and graduated in June 2005
Favourite food? Toss up between French Fries and dessert!
Favourite book? Anything Nicholas Sparks
If you could have dinner with anybody, who would it be? Eric Church
One thing you would take with you to a deserted island? Sunscreen
One thing you can’t live without? Lip Balm
If you could be someone else for a day, who would it be? Princess Kate
Accomplishment you’re most proud of? Cliff jumping... I am afraid of heights!
Dream vacation: An African safari
If you could go back in time to give your 10 year old self advice, what would it be? Appreciate your parents more... they become your best friends
Paula has been apart of the Wicked team since June 2018. Graduated from from Career School of Hair Styling in May 2018. One of Paula's passions in hair is to do updo's and Bridal hair because of the experience she can provide for the clients on their big day or event.
Started her hair career? August 2017 at Career School of Hair Styling
Favourite L'Oreal/Pureology product? Constructor - Tecni Art line
What is your dream vacation? Ireland
If you could have super human powers, what would it be? Super Speed like The Flash!
If you had one million dollars, how would you spend it? Buy a house in the country and buy a German Shepherd!
When not working, you are...? Spending time with family and friends or on walks at Lynde Shores or the Bowmanville Creek.
Shannon has been apart of the Wicked team since July 2012. Shannon's commitment to her work inspires her to keep up with the trends by continuing her education. She specializes in blondes and balayage. Shannon loves working along side a creative team who inspire each other at Wicked.
Favourite product? Moroccanoil
Started her hair career? At Career School of Hair and Nails in 2008
Favourite food? Indian
Favourite movie? Ferris Bueller's day off
Accomplishment you’re most proud of? Buying a house on our own
Dream vacation? Africa
One thing you can’t live without? My pets
If you could go back in time to give your 10 year old self advice, what would it be? Be confident... no matter what others think of you!
Something you wish you were better at? Speaking in front of a large group of people
Favourite day of the week? Sunday
Who is your Favourite artist/band? The Gaslight Anthem
Hi, I am Sinead! I joined the Wicked Hair Salon team in February 2019 as the receptionist. I love being able to assist clients and having a chat about their latest endeavors. In my spare time, I hang out with my dog, Finnegan :)
Favourite Pureology Product? Strength Cure Shampoo It saved my hair!
Favourite food? Babybell cheeses or Sonoma Valley Salad
Favourite movie? Australia or anything by Baz Luhrmann (He is my favourite director)
Favourite book? Animal Farm
If you could go back in time to give your 10 year old self advice, what would it be? Your red hair is beautiful, don't ever dye it.
When you’re not working, you are… ? Studying to complete a degree in Education
What song would you sing for your American Idol tryout? Zombie by the Cranberries
If you could travel through time, where would you go? Victorian times
Accomplishment you’re most proud of? Following my dreams
Who is your greatest inspiration? Anyone who is authentic and true to themselves
Zandra joined the Wicked team in May 2015. Originally a journalist in Peru, Zandra decided on a career change and began her hairdressing apprenticeship once she moved to Canada. She loves to stay on top of trends and is always keeping up with new education. She is trained in various product and colour lines including L'Oreal colours. When not at work, Zandra loves to spend time with her family and dog and also loves to bake.
Favourite Pureology product? Hydrate Shampoo
When you’re not working, you are… ? with family
Dream vacation? Caribbean or anywhere with a beach and sun
Can you speak another language? Spanish and Spanglish!
Favourite food? Peruvian and Italian food
What was your first job? A reporter at a newspaper in Peru
If you could have dinner with anybody, who would it be? The Pope
Have you ever been told you look like someone famous, who? No, but I've been told I sound like Sofia Vergara
If you could be anyone/anything for a day, what would it be? A robin... they're so cute!!
Accomplishment you’re most proud of? Getting my degree and learning English
Pick 2 celebrities to be your parents? Clint Eastwood and Sandra Bullock
At Wicked we try to support community causes and teams whenever we can...
To that end below are few examples of teams, organizations and charities which we have and do support in Bowmanville and the rest of Durham Region.
We are also proud supporters of Women for Women International which supports women in war-torn regions with financial and emotional aid, job-skills training, rights education and small business assistance so they can rebuild their lives.
Learn more at: http://www.womenforwomen.org
Our promise to you is clear: Customer satisfaction is our #1 priority.
We will, to the best of our ability, provide you with a relaxed professional experience.
We will provide you with a free consultation prior to your service.
We will provide you with a guaranteed price prior to starting your service so there are no surprises to you when you cash out.
We will use only the best products available and provide you with all the knowledge you need to take care of your hair at home.
We will educate our staff on a regular basis to ensure they are up to date with the ever changing trends in hair fashion and techniques.
...and in the unlikely event something does go wrong with your service...
We guarantee that we will do our very best to make it right or we will refund you your money.
It's that simple!
We stand behind this promise.